By Ifeoma Chuks-Adizue
Got a few DMs alluding to this question so here you go, my tips to standing out as a Brand Manager.
Tip #1. BE AGILE AND RESULTS-DRIVEN. Get things done fast &with quality. No story telling. No mistakes with numbers
Tip #2. BE A SOLUTION PROVIDER. Come with solutions to problems.
Tip #3. BE TEACHABLE. It’s great to come with solutions but when stuck, ask for help&learn.
Tip #4. BE THE BRAND EXPERT
Know your business, brand&consumer inside out. I put together 10 answers every BM should know to be seen as ‘on top’ of things. Get at https://bit.ly/3cEKe84
Tip #5: BE A GREAT COMMUNICATOR
You need to be good at articulating & communicating your points, results etc in person or via email.
Can you take your manager’s place in a meeting without embarrassing him/her and yourself?
BONUS TIP: SHOW LATITUDE & GAIN VISIBILITY
What is the current buzz word in your organization? Is it Innovation, Cost Saving, Expansion, Coaching etc?
Whatever it is, volunteer yourself to lead that work for the #Marketing Function at a minimum.
Doing this will show you have capacity and expose you to more people on the Leadership Team.
PS: Special shout-out to Ehinomen Enekabor for teaching& pushing me to be my best when I started out!
—–Ifeoma Chuks-Adizue is the Head of Marketing CB @ Mondelez